The world's most famous tailor has followed one simple plan that has grown his tiny Hong Kong shop from a small business into a global brand
![How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/07/10/e9121227-6c92-43f0-97f6-a49c8f0b077f_d3815172.jpg)
How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning
![How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2021/07/27/dbc16966-dfb6-4f91-a6df-996671d19b92_798e21ed.jpg)
How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning
![Legendary Bespoke Tailor Shares Tips, Tricks & Stories | Meet Roshan Melwani | Profoundly Pointless - YouTube Legendary Bespoke Tailor Shares Tips, Tricks & Stories | Meet Roshan Melwani | Profoundly Pointless - YouTube](https://i.ytimg.com/vi/YNQxYPDmQ6k/sddefault.jpg)
Legendary Bespoke Tailor Shares Tips, Tricks & Stories | Meet Roshan Melwani | Profoundly Pointless - YouTube
![How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning](https://cdn.i-scmp.com/sites/default/files/d8/images/canvas/2023/07/10/3c71e785-f641-43f1-b41a-4c06af3b0911_b737a2dc.jpg)
How Sam's Tailor heir in Hong Kong is using TikTok and Instagram to make suits 'cool for kids', after dressing US presidents George H.W. Bush and Bill Clinton | South China Morning
![Roshan Melwani of Sam's Tailor in 2013 | Sam's Tailor / Samstailor / Roshan Melwani | Know Your Meme Roshan Melwani of Sam's Tailor in 2013 | Sam's Tailor / Samstailor / Roshan Melwani | Know Your Meme](https://i.kym-cdn.com/photos/images/original/002/594/246/a53.jpg)